Operations

We are Moving Humanity forward:

At General Motors Canada, we are transforming the future of mobility.  Over the last 100 years, we have marketed fuel-efficient Chevrolet, Buick, GMC and Cadillac vehicles and related services.  With over 23,000 people dedicated to delivering the best products and services to our customers, we will continue meeting expectations as one of Canada’s leading auto makers.

As we enter our next 100 years, General Motors Canada supports our global, bold vision to create a world with zero crashes, zero emissions and zero congestion

Zero Crashes: Where instead of simply trying to protect passengers during and after a crash – we prevent crashes from happening in the first place.

Zero Emissions:  Where even as we continue to deliver the best fuel economy in today’s vehicles – we’ll move, over time, toward all-electric and fuel cell vehicles.

Zero Congestion:   Where we travel more safely, smoothly and quickly to our destinations, saving time, fuel, and money.

 

GM Canada Fact Sheet

 

 

GM CANADA

  • GM Canada employs approximately 5,342 employees across Canada.
  • Through our GM Canada pensions, we support approximately 32,000 hourly retirees and 7,000 salaried retirees in Canada.
  • General Motors of Canada Company markets Chevrolet, Buick, GMC and Cadillac vehicles through a strong Canadian network of dealers, as well as OnStar services.


GM CANADA DEALERS

  • GM Canada dealers employ approximately 22,000 employees across the country.


OSHAWA ONSTAR AND CUSTOMER CONTACT CENTRES

  • Oshawa OnStar and Customer Contact Centres support GM Canada with 640 contract customer service advisors and 140 customer contact employees.

EMPLOYMENT BREAKDOWN

GM CANADA LOCATIONS

LOCATION

HOURLY

SALARY

TOTAL

St. Catharines Propulsion Plant

1,034

155

1,189

Oshawa OEM Stamped Products and Service Operations – Mask Production

 

64

2

66

Oshawa OEM Stamped Products and Service Operations

454*

83

537

Woodstock Parts Distribution Centre

66

17

83

CAMI Assembly Plant

1,907

265

2,172

Canadian Technical Centre (Oshawa and Markham Campuses, Cold Weather Development Centre)

2

799

801

Canadian Headquarters

-

323

323

Edmonton Parts Distribution Centre

21

16

37

Vancouver Parts Distribution Centre

11

14

25

Pointe-Claire Parts Distribution Centre

26

41

67

Western Region

-

28

28

Central Region

-

7

7

Eastern Region

-

7

7

TOTAL GM CANADA EMPLOYMENT

3,585

1,757

TOTAL: 5,342

CUSTOMER CONTACT CENTRES

LOCATION

CONTRACT

SALARY

TOTAL

Oshawa OnStar and Customer Contact Centres

640

140

780

*NOTE: 265 currently working and 189 on layoff.

MANUFACTURING & PRODUCTION

Since 2009, GM has invested more than C$3.67 billion in manufacturing operations in Canada.

  • Oshawa OEM Stamped Products and Service Operations: In 2019, GM invested more than C$170 million to transition Oshawa manufacturing operations from vehicle assembly to one focused on stamping, related sub-assembly, and other miscellaneous activities for GM and other auto industry customers. This operation provided a new business opportunity that is managed by GM Customer Care and Aftersales (CCA) with the potential to grow and generate additional jobs in the coming years, as the business attracts new customers.
  • Producing masks for Canadians: On May 26, 2020 the Government of Canada contracted General Motors of Canada to produce 10 million face masks at cost in Oshawa between May 2020 and May 2021. GM’s Oshawa Operations are currently producing one million face masks per month with 60 employees supporting two shifts of production.
  • Oshawa Transformation Agreement:
    • The C$170 million investment included a transition plan including paid retraining and retirement package.
      • 329 employees are actively working in the new Oshawa parts business and mask line.
      • 1,155 employees are retired
      • The balance are on layoff, have taken new external employment opportunities or are participating in GM’s retraining program
    • Oshawa employees who did not retire or remain in other GM operations are continuing to receive help to transition to new careers. Together with Unifor, the Ontario Government, and Durham College, the “Jobs Action Centre” offers a dedicated database that helps match employee skills against employer requirements.
      • There have been 2,187 visits to the Job Action Centre between September 2019 and September 2020.
      • There have been over 4,265 jobs posted to the jobs’ portal to-date with over 4,932 logins to the site.
      • 168 employees have taken advantage of the GM paid retraining program so far.
  • CTC McLaughlin Advanced Technology Track: Part of GM’s $170 million investment includes the ongoing development of a new 55-acre test track for autonomous and other advanced technology vehicles. Located in Oshawa at 1100 Park Road South, the CTC McLaughlin Advanced Technology Track will support the advanced software and engineering work being conducted at GM’s Canadian Technical Centre (CTC) in Ontario.
  • A Top Oshawa Employer: GM Canada remains one of Durham Region’s largest companies with jobs supporting GM’s business at the Canadian Headquarters, Canadian Technical Centre (CTC) Oshawa Campus, OnStar Call Centre and the new Oshawa OEM Stamped Products and Service Operations and CTC McLaughlin Advanced Technology Track.
  • St. Catharines Propulsion Plant in St. Catharines, Ontario manufactures the V6 engine, V8 engine and the GF6 transmission, which are shipped to 10 different GM assembly plants world-wide.
    • GM's St. Catharines Propulsion Plant is the largest volume producer of engines and transmissions in Canada.
    • GM Canada and partners are in the midst of commissioning a new C$28 million, 6.4-megawatt cogeneration facility that will use renewable landfill gas as fuel to generate electricity and recover thermal energy to power and heat GM’s St. Catharines Propulsion Plant. The co-gen plant is expected to reduce net greenhouse gas emissions by an estimated 77 per cent to help lower energy electrical costs, improving the facility’s long-term competitiveness.
    • The Gen V V8 engines are used in the following vehicles: Sierra, Silverado, Yukon, Tahoe, Escalade and Camaro.
    • The HFV6 engine are used in the following vehicles: Colorado, Traverse and Enclave.
    • The GF6 transmissions are used in the Equinox and Sonic.
  • CAMI Assembly Plant in Ingersoll, Ontario builds the Chevrolet Equinox.

ENGINEERING & TECHNOLOGY FOR THE FUTURE OF MOBILITY

  • A key aspect of GM’s transformation, our Canadian Technical Centre in Oshawa and Markham campuses are continuing to grow as we hire for the future with 601 employees at the CTC Markham campus and 195 employees at the CTC Oshawa campus. General Motors now has the largest automotive software development team in Canada. We are focused on developing software and hardware for advanced vehicle systems, including:
    • Vehicle Motion Embedded Controls (VMEC)
    • Autonomous Vehicle Software & Controls Development
    • Infotainment Software
    • Advance Technology Work (ATW)
  • We’re also expanding our Canadian technology footprint with investments in our Cold Weather Testing facility in Kapuskasing, and coming soon, the CTC McLaughlin Advanced Technology Track.

TORONTO MOBILITY CAMPUS – 721 EASTERN AVENUE

  • GM Canada’s 721 Eastern Avenue site in downtown Toronto is currently in development. Learn more about the project at www.721Eastern.ca

OSHAWA ONSTAR AND CUSTOMER CONTACT CENTRE OPERATIONS

The OnStar and Customer Contact Centres located in Oshawa, Ontario support 20 lines of business including customer care, dealer support, member services, sales, chat/email and emergency services:

  • Operations are 24/7/365
  • Language supported: English, French, Mandarin and Cantonese
  • Calls handled at the Canadian Contact Centres (2 locations combined):
    • 40,000 calls per day
    • 1.2 million calls per month
    • 18 million calls annually
  • 2013 to 2019: #1 site Emergency Medical Dispatch quality scores

Last updated October 5, 2020